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Go Green(er): Odwalla And Dasani Make Plastic Eco-Friendly With PlantBottle
We talk a lot about living “green-ish,” and the balance it strikes between modern convenience and assuaging our overactive ecological consciences. Therefore, we love products that make it even easier for us to live the “ish” life. The latest? PlantBottles.
Unfortunately neither leaf-shaped nor growing in your backyard, PlantBottles are the first 100% recyclable bottles. Both Dasani and Odwalla are now using versions of the leafy container—PET plastic for Dasani, HDPE for Odwalla. Let’s not get too technical though—the bottles are created using a large proportion of plant materials and consequently may now hold court with the insipidly virtuous Sigg.
While PlantBottles have been around since 2009, the heavy marketing we expect to see from Coca-Cola for its high-profile products this April will certainly up their public profile. Reportedly, PlantBottles are already estimated to have eliminated the massive carbon dioxide output from three million gallons of gasoline usually used in bottle production, with only more reductions to come.
They’re eco-friendly, convenient, and absurdly green-ish. But one question remains: After purchasing your bottle of water, toting it to your meetings, and spilling half of it into your purse, will you actually recycle it?
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